Chipman

The Super Bowl is a big day for chips…and chip ads.
Snapdragon is a chip brand, too… so why not build some chip awareness and get in on the fun?

On Super Bowl Sunday Snapdragon recreated the biggest chip commercial of the Super Bowl, Pringles ‘Pringleleo’ and tuned it into their own social version, ‘Chipman’, replacing potato chips with Snapdragon chips, and Sabrina Carpenter with her red haired counterpart.
And they used their chips to do it!